Andy Dobson, Clarity&
Andy Dobson
Co-Founder and CEO
Clarity&

Andy has spent more than 30 years in aviation, from frontline operations to senior leadership roles with British Airways, easyJet and Wizz Air, and now works with airlines, airports and ground handlers on safety, resilience and operational performance. As Co-founder& CEO of Clarity&, he focuses on a critical but often overlooked question: what effect does the operating system itself have on human performance? Drawing on decades of operational experience, Andy challenges conventional thinking around SOPs, SLAs and punctuality - examining how commercial pressure and operational design can unintentionally create the conditions for underperformance or introduce risk. To improve performance, understand not just what people do, but what the system is doing to them.